The Logical and Practical Reason to Write Down Your Goals

I wrote about the Woo Woo Spiritual Reason to Write Down Your Goals a couple days ago. But if you’re not into the woo-woo spirituality thing, you may want to know the Spock-like logical reason to write down your goals.

“What you get by achieving your goals is not as important as what you become by achieving your goals.” – Zig Ziglar

Writing down your goals helps you take a serious look at who you have to become and what connections you must make in order to achieve them. When we write down goals, we start to create a mental list of the skills we need and the attitudes we have to adopt.

For example, one of my chief aims is to get Outlaw Soaps to $1.6M in annual revenue by 2021. When I wrote down that goal, and worked back what I had to do in order to get there, I realized I needed a good advisor or mentor, and maybe an investor… but before I could get an advisor or an investor, I needed a better idea of our current financial situation. So I reached out to an accountant I met at the Quickbooks Connect conference last week.

Why was I at the Quickbooks Connect conference? Because earlier this year, I decided that in order to move our business to the next level, I needed to make some new connections. Shortly after I made that decision, a discount code for the conference showed up in my inbox.

Blah blah blah the Universe blah blah woo woo spiritual stuff aside, it’s likely that dozens of promotional messages for conferences (and probably even for that particular conference) had landed in my inbox before that message, but I hadn’t paid any attention to them because they weren’t relevant to me. But as soon as I realized I needed to make different connections — BAM — here was the Quickbooks Connect conference (with a discount code!).

In addition to meeting a great accountant (happily coincidentally in my local area), I also met one of the authors I most admire, and picked up a lot of knowledge about selling on Amazon. I made some great advances in my quest to be the type of person who is a CEO of a $1.6M company, that’s for sure!

Written goals, revisited regularly, keep you focused on what you want in your life and give you a much better chance of getting them

Hey, nothing is certain, but wouldn’t you rather have the absolute best chance of getting what you want, rather than living your life as a cork on the water?

If you want some videos and worksheets on goal setting, sign up for my goal workshop.

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